Channels to market for applications are the new battleground and not all players can hope to at best, be successful and at worst, survive. This keynote debate will ask:

• What are the best channels to market for applications?
• Where does the balance of power lie?
• What are the key pieces of the puzzle that make for a successful application ecosystem for all players on the value chain?

Moderator - Rajeev Chand, Managing Director, Senior Equity Research Analyst for Wireless, Rutberg

09.00-09.20 - Presentation - Title TBC

Dr. Hugh Bradlow, CTO, Telstra

09.20-09.40 - Presentation - Title TBC

Dr Ho Soo Lee, EVP, Media Solution Centre, Samsung Electronics

09.40-10.00 - Presentation - Title TBC

Michael O'Hara, Chief Marketing Officer, GSMA

10.00-10.30 - Panel Discussion - Title TBC

Rajeev Chand, Managing Director, Senior Equity Research Analyst for Wireless, Rutberg

Michael O'Hara, Chief Marketing Officer, GSMA

Dr. Hugh Bradlow, CTO, Telstra

Dr Ho Soo Lee, EVP, Media Solution Centre, Samsung Electronics